By West Coast Shaving — 30 Jul 2025

Summer of the 'Stache

Gentleman’s Guide to the Mustache: Style, Swagger, Grooming in 2025

Once the hallmark of old-school masculinity, the mustache is having a moment (again) —and no, it’s not just a Movember stunt or ironic hipster flex anymore. For today’s man who values grooming, culture, and a touch of heritage, the mustache has evolved into a symbol of confident self-expression and curated masculinity. In 2025, the 'stache is smarter, sleeker, and more stylish than ever.

Let’s take a deep dive into the resurgence of the mustache, its historical roots, celebrity endorsements, grooming essentials, and the hottest styles you’ll see on the streets—and in boardrooms—this year.

A Brief History of the Mustache

The mustache has never been just facial hair—it's always said something. In ancient times, Persian warriors wore thick mustaches to signal strength. Fast forward to 19th-century Europe, and it became the calling card of the aristocrat or military officer. By the early 20th century, it was standard issue for dashing gents and intellectuals.

In the '70s and '80s, the mustache became pure power—Tom Selleck, Burt Reynolds, and Freddie Mercury turned it into an icon. Then came the 2000s, when it was mocked as dad-like or retro. But now? The cycle has turned again. With today's culture of intentional style and self-care, the mustache is back—but with modern polish.

Celebrities Bringing the Mustache Back

The mustache revival owes a debt to Hollywood and the fashion world. In the past few years, we’ve seen a wave of A-listers embracing the look—and making it aspirational.

Pedro Pascal – Arguably the mustache of the decade. Pascal’s rugged-yet-refined 'stache (a tidy Chevron) became a pop culture phenomenon, pairing perfectly with his charming, unbothered masculinity.
Timothee Chalamet – the barely-there minimalist mustache makes a statement.
Robert Downey Jr: – has been seen experimenting with the sleek pencil mustache.
Chris Evans – He’s leaned into the mustache on and off recently, showing that even clean-cut American heartthrobs can get rugged when it suits.

Mustache Grooming: Products That Work

Wearing a mustache in 2025 isn’t just about letting it grow. It's about intention. Here are the essential products every stylish man should consider for mustaches and beards:

Mustache Styles Dominating 2025

Forget the bushy, ironic mustaches of early hipsterdom. Today’s styles are clean, curated, and modern. Here’s what’s trending this year:

The Refined Chevron
Think Pedro Pascal meets 2025 minimalism. Full but trimmed. Bold but neat. Pairs perfectly with both a T-shirt and a tuxedo.
The Pencil Mustache 2.0
Once the mark of Golden Age Hollywood, the updated pencil is paired with sharp fades and modern tailoring. Thin, clean lines for men who appreciate detail.
The Shadow Stache
A low-commitment style that straddles the line between 5 o'clock shadow and full mustache. Perfect for the guy who wants to try it out before going all in.
The Modern Handlebar
Less circus, more chic. Curved subtly with wax, this works best with a longer face shape and a bold wardrobe. A great conversation starter.
The Hybrid (Stubble + Mustache)
Popular in fashion circles, this look combines a thicker mustache with subtle chin and jaw stubble. Adds edge to a clean-cut face without looking unkempt.

Final Thoughts

The mustache is no longer a relic of your grandfather’s generation—it’s an accessory of the modern man. Whether you're dressing for the office, the golf course, or an upscale cocktail party, a well-maintained mustache shows you pay attention to the details—and in 2025, details are everything.

So if you’ve been debating whether to grow one, consider this your sign. Just remember: confidence is the best product you can wear—but a good mustache wax doesn't hurt either.